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Comprehensive Market Overview at ZOW: Diversity and Depth in every Product Group

ZOW - Zuliefermesse Ost-Westfalen, the furniture suppliers' show which takes place on February 26 - March 1, 2007, at the Bad Salzuflen Exhibition Center - will showcase a comprehensive range of product groups, and that's not just on paper. Trade visitors will find a wide choice of exhibitor products across all segments, and ZOW's capacity to provide the furniture industry with this kind of market overview is one that's rarely found at comparable trade fairs.

On display every year at ZOW is a diversity of products and services with a wide range of exhibitors in every product group. That's why ZOW is such an attractive venue for trade and information exchange for the furniture and interior design industries. Thematically arranged under the categories: "Fittings: Furniture in Motion", "Elements & Systems: Furniture with Added Value" and "Materials & Surfaces: Furniture Protection and Style", ZOW lays a broad palette of products before trade visitors in the fields of interior design, materials, surfaces, fittings, semi-finished products, components and systems, chemical products as well as other products and services to the industry. New in the planning for next year is logistics, a highly significant sector for the furniture industry.

Everything under one Roof

According to bookings taken as of October 10, 2006, in the "Materials" category alone almost 180 companies in total will be represented, and among these will be 40 exhibitors of profiles, 40 with panels and 30 with edgings. There's further diversity in the "Elements & Systems" segment, which expects to host more than 255 exhibitors. Here, almost 60 companies have already registered with furniture feet and castors, while over 30 will be displaying drawers and runners, with a further 30 showing lighting systems and just short of 20 with glass panels.

More than 300 suppliers of "Semi-finished" products are currently listed, including 75 front panel manufacturers, 65 suppliers of part ready-made semi-finished components, 35 work surface suppliers as well as 25 companies with postformed elements. The "Fittings" segment has 120 representatives and in "Interior Design" more than 50 exhibitors will put their expertise on display. Rounding off the current ZOW 2007 portfolio are more than 80 suppliers registered in the "Surfaces" group, nearly 20 subscribers for "Chemical Products" and nearly 80 suppliers of "Other Products" and "Industry-related Services".

Based on the current incoming bookings, event organizer Survey anticipates further increases in both overall numbers and in the individual segments right through to the opening of ZOW in February 2007. It all adds up to a suppliers' show with the capacity to offer optimum choice to industry experts coming to Bad Salzuflen in 2007. ZOW remains true to its industry-based concept: generating successful business by offering a full product range for the furniture and interior design industries right where the industry is concentrated!