News

Treating visitors like royalty!
ZOW exhibitors' services goes that little bit further

The European economy is again gathering momentum and ZOW in Bad Salzuflen is just around the corner. Around 600 companies from the international supply industry will use this opportunity to tap into the markets of Germany and Central Europe. Between 8 and 11 February 2010, they’ll be expecting audiences from the furniture industry and interior design, architecture and design. But suppliers won’t just be providing their visitors with the season’s product highlights; first-class service also comes as standard. After all, ZOW exhibitors are those who want to use their commitment to make possible the one thing that makes ZOW stand out from other trade fairs: a creative concept that focuses on the people.

Visitors are treated like royalty at ZOW. Everything revolves around encouraging communication between exhibitors and visitors and creating a pleasant trade fair environment in which to do good and enjoyable business. In addition to the individual trade fair stands, the catered forums, which provide a selection of hot and cold drinks and snacks throughout the day, are the ideal place to hold meetings. All catering is free for trade visitors, as is parking and admission to the ZOW halls. The ZOW restaurants are open to all exhibitors, offering the perfect place to take their customers and visitors out for lunch. There are around 7000 parking spaces available around the trade fair centre, which are served by shuttle buses throughout the day.  

But they don’t just serve the car parks. There are also several shuttle services each day to the trade fair centre from Hanover and Paderborn airports, Bielefeld central station and hotels in Bielefeld, Herford, Porta Westfalica, Gütersloh and Bad Salzuflen. Visitors can also use the city buses in Bad Salzuflen for free if they present their ZOW visitor badge. Event organiser Survey and the ZOW exhibitors want to make things as easy as possible for their customers and are therefore laying the foundations for a pleasant and successful trade fair. The ZOW travel planner, available from www.zow.de, provides all travel information at a glance and recommends hotels and restaurants in Bad Salzuflen and the surrounding area. Visitors will be well-prepared for their tour of the trade fair by visiting the website and picking up the ZOW list of exhibitors, which is available for free from reception and business centres.          

TrendLab hall 23.1: Forum of material and design competence

But ZOW exhibitors offer their visitors much more than these individual services. It has always been the focus of ZOW to transfer knowledge and know-how on the topics of the future in the furniture industry and interior design, architecture and design. In 2010, these topics will come together in one exhibition hall. Hall 23.1 will turn into a forum of material and design competence with the architectural lounge, which will focus on universal design, a lightweight construction show by and with igeL, the presentation of the winners of the M Technology Award 2009 and the material show MaterialZ. ZOW exhibitors and visitors, many of whom are architects and designers, stand to benefit equally from this offer, as it's here that the foundations are laid for the business of tomorrow.   

For more information about ZOW 2010, please visit www.zow.de.