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New venue for ZOW in Shanghai - From 2008 at JSWB Global Home Furnishings Center

ZOW in Shanghai, the business event for the furniture and interior design industries, moves to the JSWB Global Home Furnishings Center in 2008. The JSWB is one of the newest exhibition centers in Shanghai and one of the biggest and best known direct selling centers in China, complete with a permanent furniture exhibition.

ZOW opens here on September 11 -15, 2008, and runs parallel to the International Sourcing Fair (Furniture 2008) – previously the Shanghai International Furniture Fair – and to Furniture China. For that week, the boom town and trade fair hub of Shanghai will become the biggest venue in the world for the international furniture and furniture supply industry. Continuous shuttle services between the JSWB and the individual shows in Shanghai will grant visitors rapid access to all the highlights.

Bernd Rademacher, Managing Director of Survey Asia, is extremely satisfied with the new strategic partnership with the JSWB and the International Sourcing Fair (Furniture 2008). This collaboration is set to consolidate further the position of ZOW as the leading supplier show for the furniture and interior design industries in China and provide ZOW exhibitors with the top quality market environment they expect.

The JSWB is a state-of-the-art exhibition center and is logistically well-placed to support a successful ZOW. It’s close to downtown Shanghai with its lively nightlife, hotels and shopping malls and is convenient for Honggiao Airport (domestic). Pudong International Airport is also a short journey away via the loop expressway. Surrounded by parkland and water, the JSWB creates a pleasant setting outside the exhibition halls as well as inside, inviting show-goers to linger.

The new venue harmonizes perfectly with the quality philosophy Survey is pursuing with ZOW in Shanghai. “China already identifies the three letters, ZOW, with top quality supplier products for innovative furniture," comments Rademacher, and Survey is intent on working hard to make ZOW’s fine reputation even more widely known. Come and see for yourself the many fascinating items of furniture from China, Italy, Germany, America and East Asia at the JSWB Global Home Furnishings Center onsite at ZOW. The finest furniture stage of its kind!