
ZOW – Show
ZOW: Compact. Innovative. Communicative.
Contact for the press
Mittelstr. 50
33602 Bielefeld
Download center
Press accreditation
ZOW Venue
Hallen 19-23
Benzstr. 23
32108 Bad Salzuflen, Germany
(Hall and Site Plan)
06 - 09 February 2012, daily from 9am to 6pm
Our special service for you:
Press parking
Admission – press entrance hall 21
ZOW press lounge
Exhibitor list
Food and beverages
Photography
ZOW history
Our special service for you:
Press parking
ZOW press parking lots in front of the press entrance of hall 21. Just follow the signs and have your ZOW press parking permit ready. You can order your ZOW press parking permit together with your online accreditation before the start of the show or collect it on-site at the ZOW press lounge in hall 21, upper floor. If all lots are occupied, please use the free ZOW visitor parking lots. Most parking spaces are located in the immediate vicinity of the trade fair centre and are reserved for ZOW visitors. The remote car parks are regularly served by shuttle busses. You will find the exact location of the parking spaces (P) and bus stops (H) in the close-range map of how to get there.
Admission – press entrance hall 21
Your admission to ZOW is free. As a journalist please enter the fair at the press entrance of hall 21 by presenting your official press ID card or your ZOW press card. If you do not carry a ZOW press card upon your arrival, please proceed to the ZOW press lounge on the upper floor of hall 21 (staircase directly at the press entrance). Location map ZOW press lounge with press parking
ZOW press lounge
You can enjoy special services free of charge at the ZOW press lounge in hall 21, upper floor: press accreditation, cloakroom service, lockers, exhibitor list, ZOW event notes, catering, work stations, WLAN, meeting facilities, press boxes, international daily press and many more.
Exhibitor list
The ZOW Exhibitor list, which is available at the entrances, the business centres and the press lounge contains all ZOW exhibitors, arranged in alphabetical order and categorised according to product groups, together with the ZOW hall plan with stand numbers.
Food and beverages
With your ZOW press card you are welcome to enjoy free catering at the fair. Free food and beverages are served at the ZOW press lounge (hall 21, upper floor), the ZOW restaurants and the “Food for Friends” counters at the ZOW forums.
Photography
If you would like to take pictures of exhibits, please consult the respective exhibitors for permission.
ZOW-history
It started with a vision: An exhibition like a marketplace, an interface of supply and demand, the forum for face-to-face discussions. Away from the glitter of the usual large trade-fairs, away from everything which might blur the vision, ZOW encourages concentration on the essential. ZOW, the furniture components trade fair in East-Westphalia, wanted to be different and to go its own way. Since 1995, furniture suppliers from Germany and abroad exhibit their latest introductions right at the heart of the Westphalian furniture manufacturing region in a relaxed and open workshop like atmosphere. Uniform display stands, without hindrance from walls, provide an ideal environment from which to develop new contacts, new ideas and to present ones company and products. The date in February is perfect. ZOW is the ideal place to create new contacts and to develop new ideas.
ZOW 2012 Germany – Facts & Figures
Exhibition Space 2012: 34,500 m²
Exhibitors 2012: 700 Companies
Visitors 2012: 20,000 Persons
ZOW product groups*
(* = estimates base on average 2008 and 2010)
| Semi-finished products | 32% |
| Materials | 17% |
| Elements and systems | 16% |
| Fittings | 8% |
| Surfaces | 8% |
| Others | 6% |
| Interior decoration | 6% |
| Services | 6% |
| Chemical products | 1% |
Top 5 exhibiting countries, excl. Germany)*
Italy, Poland, Spain, Netherlands, Austria, Rumania
Top 5 visiting countries international*
Poland, Netherlands, Italy, U.K., France
ZOW Visitors
(* = estimates base on average 2008-2011)
Industry sectors (multiple answers permitted)*
| Kitchen furniture | 25% |
| Interior design / decoration | 26% |
| Suppliers | 23% |
| Office furniture | 17% |
| Living rooms / bedrooms / young living | 16% |
| Bathroom furniture | 15% |
| Furniture trade | 6% |
| Wood trade | 5% |
| Other sectors | 22% |
Job functions (multiple answers permitted)*
| Senior management | 41% |
| Marketing, Sales, Public Relations | 33% |
| Purchasing, procurement | 26% |
| Research, development, construction | 21% |
| Planning, Design | 20% |
| Manufacturing, production | 19% |
| Other areas | 50% |
International visitors*
| EU (excluding Germany) | 25% |
| Rest of Europe | 11% |
| Rest of world | 4% |
German visitors*
| Regional provenance within Germany | |
| From within 50km | 31% |
| From within 50 to 300km | 34% |
| From farther than 300km | 35% |








































































































































































































